Produce Provenance
Cherries: From Spoils of War to Modern Obsession
A journey back to the fruit’s birthplace, subsequent integration and evolution over centuries.
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A journey back to the fruit’s birthplace, subsequent integration and evolution over centuries.
Timely consumer insights and lifestyle trends set the stage for strategic marketing and a consistent online presence.
Think plant-based, medicinal, hyper-local, flavorful, eco-friendly, convenient, AI personal shoppers and sustainability.
Although total fresh food sales in the U.S. enjoyed a positive 2024, a report warns that many fresh produce categories.
The popular fruit dominates the produce aisle with unmatched consistency, but unlocking future growth requires a deeper understanding of consumer.
An acclaimed agricultural economist currently teaching at UC Davis, Daniel A. Sumner reflects on the evolving challenges in farming, the impact of policy and technology, and the resilience of the produce industry.
Miguel Bentín, a key figure in Peru’s blueberry industry, highlights how people-centered collaboration among businesses, government, and farmers drives sustainable growth while tackling challenges like overproduction and rural community impact.
CarrieAnn Arias, the newly appointed CEO of Pear Bureau Northwest, brings her extensive marketing experience and industry insights to the role. Here, she outlines her vision for the pear industry and wider produce sector, and shares strategies for successful product innovation.
How cashless payments are speeding up the supply chain, region by region.
As one of the last remaining truly seasonal, mainstream fruits in the U.S. market, the future for cherries looks rosy.
Many importers say that strategies need to adapt to ensure that quality and volume are balanced with consumer demand.